Woodmont Way, West Princeton, NJ

Finding Harmony in the Burbs

We had the unique opportunity to brand this Woodmont apartment community, nestled in a tranquil part of suburban West Windsor, New Jersey. We worked closely with Woodmont’s team of interior designers and consultants to create a look and language in keeping with principles of Feng Shui uniquely applied to this location. The modular taglines and visual identity invites prospects to take a breath and step into a stylishly harmonized way of living.

Visual Identity / Print Collateral / Environmental Design

Creative Director: Jess Tardy,  Art Director/Designer: David Vadala,  Copywriter: Tracy Troisi,  Agency: Primary